PM Collective - The ART of property management

Marketing for BDM's, What is Working and New Trends to Consider

June 13, 2022 Ashleigh Goodchild
PM Collective - The ART of property management
Marketing for BDM's, What is Working and New Trends to Consider
Show Notes

Liana Fillipone, The Property Project's New Business/Department Manager, is featured in today's edition of PM Collective. Throughout today's conversation, Liana shares her views and experiences on various customer engagement mechanisms and platforms.

[00:22] Liana's Journey – Liana explains how she entered the property management sector and describes her work to date.

[09.27] Cold calling – Liana shares her perspective on cold calling. In addition, we address the importance of AI from a sales standpoint. 

[16:31] More Ways - We talk about the effectiveness of letterbox flyers and door-knocking in reaching out to people.

[22:02] Social Media Presence – Liana discusses the social media platforms she utilizes more for her work, and we discuss how social media may be used to interact with people more frequently. 

[37:48] Marketing Methods – We delve further into a variety of other marketing techniques and discuss their efficacy.

Resources:

Connect with Liana:

Instagram: instagram.com/liana_filippone/?hl=en

LinkedIn: linkedin.com/in/liana-filippone-397802125/?originalSubdomain=au

This weeks sponsor is On Tap Plumbing & Gas - 24/7 Plumbing servicing all of Perth from Mandurah to Two Rocks.

www.ontapplumbinggas.com.au

6206 6888

Kylie Walker from That Property Mum offers a huge range of courses to suit property managers that require help with their digital presence, growth or even just how to have better balance within their roles. Check them all out here: Courses - That Property Mum

She also has some great freebies!