Liana Fillipone, The Property Project's New Business/Department Manager, is featured in today's edition of PM Collective. Throughout today's conversation, Liana shares her views and experiences on various customer engagement mechanisms and platforms.
[00:22] Liana's Journey – Liana explains how she entered the property management sector and describes her work to date.
[09.27] Cold calling – Liana shares her perspective on cold calling. In addition, we address the importance of AI from a sales standpoint.
[16:31] More Ways - We talk about the effectiveness of letterbox flyers and door-knocking in reaching out to people.
[22:02] Social Media Presence – Liana discusses the social media platforms she utilizes more for her work, and we discuss how social media may be used to interact with people more frequently.
[37:48] Marketing Methods – We delve further into a variety of other marketing techniques and discuss their efficacy.
Resources:
Connect with Liana:
Instagram: instagram.com/liana_filippone/?hl=en
LinkedIn: linkedin.com/in/liana-filippone-397802125/?originalSubdomain=au
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